Signature Broadbeach: Luxury beachside apartments on the Gold Coast

By: Jade Horrobin: September 13, 2018, Updated: December 3, 2018

UPDATE NOVEMBER 2018:Â Construction on Signature has moved into the second demolition phase.

Signature Broadbeach is a new apartment development on the Gold Coast, with ocean views from every apartment. The 35-storey building offers one, two and three-bedroom floor plans. Prices start at $495,000 for a one-bedroom apartment.

Residents at the Signature apartments Broadbeach will have access to ‘The Deck’, which sits on the podium level of the building. It includes a 50-metre infinity pool, a gym, steam room, sauna and spa, a large outdoor lawn with a BBQ and teppanyaki grill, a private dining room, a residents lounge, and a theatre.

  • Signature is located at 12–18 Philip Avenue, Broadbeach, just 200 metres from the beach.
  • Construction is expected to commence in 2019, with completion due for late 2020.
  • Prices for one-bedroom apartments in Signature start at $495,000 and $619,000 for a two-bedroom. All three-bedroom apartments have now been sold as of September 2019.

The Project

Originally designed with 263 apartments, several floor plans have been amalgamated. As of September 2018, there is 254 apartments with the potential for this to reduce further as more may amalgamate. Over $95 million in sales for Signature Broadbeach have already been achieved, with more than 100 of the apartments already under contract. According to Urbis Insights, Signature was the top-selling apartment project on the Gold Coast for the first quarter of 2018 and has continued with strong sales since then. The $200 million dollar project has obtained FIRB approval and will commence construction within the first half of next year.

The one and two-bedroom apartments at Signature offer a single secure carpark and the three-bedroom apartments come with two carparks as standard. There will also be several visitor parks. There will also be bike storage with space for 65 bikes and 154 storage cages too.

We love…

  • The podium-level facilities are outstanding with the 50-metre long infinity pool being the first of its kind, and the largest on the Gold Coast.
  • The current price-points for the development are more reasonable than many other new developments on the Gold Coast, with one- bedroom apartments sitting under $500,000.
  • Little Projects has purchased some of the areas in front of Signature. This will prevent future developers from building here, and buyers can take comfort in knowing their ocean views are secure.

But remember that…

  • The one-bedroom apartments are quite small (although rather standard for large apartment developments) so may not be suitable to downsizers.
  • With a slew of development going on in Broadbeach at the moment, expect the area to be busy with construction well into 2021 and beyond.

The Location

Signature Broadbeach is located at 12–18 Philip Avenue, Broadbeach. 200m in front of the Gold Coast Highway and less than 200m from Pratten Park and the beach, Signature is ideally placed at the southern-end of Broadbeach. Although not on absolute beachfront, the views for Signature residents are secured for years to come thanks to Little Projects purchasing of some area in front of the development. By doing this, the developers ensure that no other high-rises will be built on this land and the ocean views at Signature will continue to be a feature of the building well into the future. With so many non-beachfront apartments on the Gold Coast now having their views blocked by new developments, this is a great move by Little Projects and a real confidence booster for potential investors and owner-occupiers.

Directly across the other side of the highway from Signature lies The Star Casino. It’s also a close walk to The Oracle Dining and Retail precinct, Pacific Fair Shopping Centre. Kurrawa Suf Club is also only 600 metres away and is the perfect spot for an afternoon beverage by the beach (either pre or post-swim… that’s up to you). For the little ones, Pratten Park also offers one of the biggest and most popular playgrounds on the Gold Coast.

The South Broadbeach light rail station is less than 10-minutes walk away, and the bus system can be accessed from out the front of the Oasis shopping centre. While the bus system is more comprehensive, the G:Link light rail system is definitely a big plus for the Gold Coast, with trams running every seven minutes or so. The G:Link is growing in popularity allowing residents and tourists to get from their hotels and homes to Surfer’s Paradise, Griffith University and The Gold Coast Hospital without needing a car.

Signature Broadbeach location

Signature Broadbeach location. Render by Little Projects.

Communal Facilities

On the podium level of the building ‘The Deck’ offers a vast array of facilities available for all residents of Signature. The crowning glory is the 50-metre long infinity pool which spans the entire width of the podium level. As well as the pool, ‘The Deck’ includes a large gym, steam room, sauna and spa. There’s also a large outdoor lawn with a BBQ and teppanyaki grill. The private dining room overlooks the pool and is complete with a fully-functional kitchen and Miele appliances. The resident’s lounge is situated adjacent to this and also opens out to the pool. Completing the list of the facilities is the resident’s private theatre. There is 27 visitor carparks available at Signature.

Apartment Details

The apartments at Signature range in size from 70m2 to 206m2. As well as standard one, two and three-bedroom floor plans, this development also offers larger two and three-bedroom apartments which have an additional multi-purpose room.

Signature Broadbeach pool area

Signature Broadbeach pool area. Render by Little Projects.

Floor Plans

The one-bedroom, one-bathroom apartments at Signature are 61m² internally, with an eternal terrace of 9m². There is an internal laundry which is closed off and has a separate entryway, and the bedroom opens directly onto the balcony — all features rare to find in a one bedroom. In the majority of the floor plans for the two-bedroom apartments, the bedrooms are at opposite ends of the apartment, with the living space and kitchen in between which is great for investors as well as owner-occupiers thinking about getting a roommate. The larger two bedrooms which also offer a multi-purpose room have floor areas of up to 112m² (as opposed to 89m² in a standard two bedroom). The three-bedroom apartments at Signature include three bathrooms, a multipurpose room and a large feature bathtub in the master ensuite. With stunning views and a large floor plan, these apartments are definitely suited to owner-occupiers.

Quality and Finishes

The interiors of Signature Broadbeach apartments have been designed by SJB Interiors. Each apartment has an open-plan design and floor-to-ceiling windows to maximise the cross-breezes from the ocean and really show off that view. The flooring is timber and the highlights are metal and glass. Each apartment comes standard with Miele appliances and reconstituted stone benchtops.

There are two colour schemes available for buyers at Signature to select from. The lighter colour scheme, named ‘Dawn’ features mostly cream and light shale colourings, whereas the warmer-toned ‘Dusk’ features slightly deeper greys and more traditionally timber colours. With the “dark” colour scheme still being lighter than most other developments “light” colour scheme, all apartments will feel bright and airy, regardless of your colour choice.

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Investment Analysis

Broadbeach is currently experiencing an annual growth rate of 6.6%, which is much higher than the average growth rate of 5% which is currently maintained across the Gold Coast region as a whole. The suburb of Broadbeach is a prime location for investment, with over $13 billion in major infrastructure projects either recently completed, planned or underway.

Neighbouring Projects

Broadbeach is currently a hive of development rivalling even Brisbane CBD and certainly topping out anywhere else on the Gold Coast. When it comes to luxury ocean-view apartments, Signature is definitely not the only option in the area. IVY95 and The Beach apartments have both been recently completed. Qube and Vue are currently under construction, with completion expected in early 2019 for Qube, and the second half of the year for Vue. The Star Residences also commenced construction in August of 2018. With construction expected to commence in the final quarter of the year, Elysian will join the list as well as KOKO (both offering spectacular ocean views). Also located in Broadbeach, Opus is expected to commence construction shortly too.

Body Corporate

The body corporate fees for Signature have not yet been finalised. As soon as they are, we will update this review to include them.

The Developer

Signature is a joint venture development between Melbourne-based Little Projects and KM Develop. Signature is the first Gold Coast development by Little Projects, however, they’re by no means new to the luxury apartment game. Little Projects is an international award-winning property development business committed to creating and delivering superior developments in prime locations. In the past few years, their projects have won several UDIA awards as well as a number of Asia Pacific Property Awards Since 2006, it has established itself as one of the country’s premier private developers, successfully delivering and selling over $2 billion of property.

Also primarily based in Melbourne, KM Develop is an experienced property development and project delivery company. They first ventured into the Gold Coast market with Southport Central towers and a few years later were the development managers for The Oracle in Broachbeach.

Display Suite

The display suite for Signature Broadbeach is located on site at 12–14 Philip Avenue, Broadbeach. It’s open daily from 10am– 4pm or by appointment.

Signature Broadbeach Apartments. Photo taken by PropertyMash July 2018.
Signature Broadbeach Apartments. Photo taken by PropertyMash July 2018.
Signature Broadbeach Apartments. Photo taken by PropertyMash July 2018.
Signature Broadbeach Apartments. Photo taken by PropertyMash July 2018.
Signature Broadbeach Display Suite (photo taken by
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